Where Money & Happiness Meet

Welcome to Plimsoll, a planning-centric firm that helps you make smart financial decisions. If you're looking for unbiased, objective financial and investment advice, you're in the right place. Find out why.

Tyler Reeves CFP
fee-only fiduciary independent CFP®

Independent, Fee-Only, Fiduciary. Always.

What We Do →
We work with smart clients who understand that the process of financial planning, when done right, is just as important as the plan itself. 

Let's Talk →
Schedule a meeting or shoot us an email. We can meet locally in Birmingham or by video conference. Initial consultations are always free.

Our Thoughts →
Our blog delivers a mix of original and carefully curated content on a wide range of topics. Hopefully you'll find the ongoing dialogue useful. 

Explore our Process →
When thinking long-term, consistency is more important than intensity.  Our approach to financial planning reflects that belief.

Plimsoll Posts

Occasionally we have ideas and opinions that we want to share. We do that on our blog.




Once a month we'll send you a collection of things we've written and read recently.

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